Description
Singapore’s Next Cute Character IP Brand With Retail & Expansion Potential
Sinnkawa is a Singapore-born lifestyle IP and merchandise brand inspired by the fusion of Singapore culture and kawaii aesthetics. Positioned as a unique homegrown character universe, the brand combines original IP creation, retail merchandising and future licensing opportunities into a scalable consumer brand ecosystem.
The brand has already established physical retail presence in key lifestyle and tourist districts in Singapore, including Chinatown and Haji Lane, attracting both local consumers and international visitors. Beyond retail sales, Sinnkawa has built a strong visual identity, extensive product catalogue and a growing emotional connection with customers through its original characters and storytelling.
Sinnkawa is more than just a souvenir or gift business. It is positioned as a long-term intellectual property and lifestyle brand with the potential to expand across multiple categories including merchandise, collectibles, licensing, collaborations, digital content and regional retail expansion.
Currently 4 outlets in Singapore with approx $4.5million sales annually. We are looking for partners to help us scale and inject capital as well.
Key Highlights:
• Original Singapore-born character IP brand
• Established retail presence in high-footfall tourist and lifestyle areas
• Strong branding, packaging and visual identity system
• Extensive merchandise product catalogue already developed
• Multiple original characters with unique brand personalities
• Existing product ecosystem including plush toys, stationery, magnets, accessories, collectibles, apparel and lifestyle merchandise
• Expansion potential into licensing, collaborations, e-commerce and overseas markets
• Opportunity to scale into collectibles, blind boxes, café concepts and digital content
• Strong appeal to tourists, collectors, young consumers and family audiences
• Growing global demand for “cute economy” and character-based consumer brands
Business Model:
The business operates through a vertically integrated model covering:
• IP and character development
• Merchandise and product design
• Retail operations
• Brand collaborations
• Future licensing opportunities
• Digital and AI content potential
Growth Opportunities:
• Expansion across Southeast Asia
• E-commerce and online marketplace scaling
• Brand licensing partnerships
• Corporate collaborations and tourism partnerships
• Pop-up stores and event activations
• Franchise opportunities
• Collectible toy and blind box market expansion
• AI companion and digital character ecosystem development
This business is suitable for:
• Strategic investors
• Retail and consumer brand groups
• IP and entertainment companies
• Licensing operators
• Entrepreneurs seeking a scalable lifestyle brand
• Overseas buyers looking for a Singapore-origin IP brand
Financial Highlights
• Average Annual Revenue (Last 3 Years): SGD 4.5 Million
• Average Gross Profit Margin: Approximately 60%
• Multiple Recurring Revenue Streams
• Established Market Presence
• Proven Commercialization Capability
The company value includes brand assets, intellectual property, product development ecosystem, merchandise catalogue, retail operations and related business assets.
Serious buyers and investors may contact for further discussion and confidential details.
For More information, please visit our website www.sinnkawa.com
Fundraising Proposal
Amount Seeking
SGD 1,000,000
Professional Valuation
SGD 10,000,000
Investor Entry Valuation
SGD 5,000,000
Investors are offered the opportunity to participate at a valuation representing a significant discount to the professional valuation.
Investment Structure
Convertible Bond
Minimum Investment:
SGD 100,000
Coupon Rate:
10% per annum
Interest Payment:
Quarterly
Conversion Option:
Investors may convert their investment into equity at a company valuation of SGD 5,000,000 at any time within 3 years.
This structure provides:
• Quarterly cash returns
• Downside protection
• Potential equity upside
• Flexible investment exit options
Use of Funds
The funds raised will be deployed towards:
• Expansion of IP licensing activities
• Marketing and brand awareness
• New product development
• International expansion
• Working capital enhancement
• Strategic business opportunities
Why Invest in Cartoonsoul?
✓ Established IP and Trademark Portfolio
✓ Proven Revenue Track Record
✓ Strong 60% Gross Margin
✓ Multiple Revenue Streams
✓ Growing Cultural Tourism Presence
✓ Significant Hidden Brand and IP Value
✓ Attractive Entry Valuation
✓ Convertible Bond with 10% Annual Return
Cartoonsoul is not merely selling products.
Cartoonsoul is building a scalable ecosystem centered around Intellectual Property, Brand Ownership, Licensing, Retail, B2B Partnerships, F&B, and Cultural Tourism.
This presents investors with an opportunity to participate in the growth of a unique Asian IP platform at an attractive valuation.
Singapore 
