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Listing Id: 40337 Last Refreshed: 13/12/2025 Total Views: 27

Impulse Fmcg Brand That Outsells Giant Brands In The Same Space By 3-40X

SeletarFood Manufacturers
Asking Price: Price On Request
Business For Takeover
Look For Investor
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Overview

  • Premise Type N/A
  • Premise Size N/A
  • Monthly Rental N/A
  • Rental Desposit N/A
  • Revenue N/A
  • Liability N/A
  • Gross Profit N/A
  • Net Profit N/A
  • Stock N/A
  • FFE N/A
  • Payable N/A
  • Receivable N/A
  • Owner Role Full Time
  • Staff N/A
  • Established N/A
  • Source Direct Seller

Reason For Sale

Opportunity to seize majority ownership Before Nationwide Rollout.

Description

(Serious Offers Only)
Major Highlights:
200%-300% B2C margins
ZERO direct licensed competitors.
IP filed (Pre-approved, awaiting final award) that blocks potential competitors.
Customers routinely buy in volume, without push marketing, causing this product to clear rapidly while adjacent competing SKUs remain largely idle.
Hyper Growth in a "Recession-ish" market
Plug and play system. 15 Location Presence < 6 months = zero overheads, zero staff, pure profits.
Direct access potential to 300+- countrywide locations, same model, starting early 2026. In discussions now.
[You dont need to keep reading, just reach out and verify. But thats completely up to you :) ]
Current Per location revenue at 1k - 3.4k monthly. Outsells known everyday FMCG Giant Brands.
Major online presence. Ability to sell out locations in a day with push marketing.
S$600+ revenue generated within a 35-minute online session (excluding post-online halo sales & physical location sales)
Product is well known, yet not commercialized by others across an entire population of 1.5 Billion.

Valuation reflects current velocity and brand traction, and excludes projected upside from nationwide (300+ location) rollout planned from 2026 onward.

Founder open to structured deals (majority acquisition, strategic partnership, or staged buyout) with the right operator or distribution partner.

Full details provided after NDA & after being successfully vetted.

"Who's gonna own and dominate this category? Someone's gotta do it."

Overview:
Current Annualised Revenue (Trailing 3 months): S$240K – S$300K
Monthly Revenue Run Rate: S$20K – S$25K

MoM Revenue Growth (Last 6 months): 18% – 32%
Locations Growth: 1 → 15 locations in under 6 months

Margins & Unit Economics:
• Wholesale gross margin: ~55%–60% (≈141% markup on cost)
• Direct-to-Consumer gross margin: ~65%–75% (200%–300% markup on cost)
• Blended gross margin (current mix): ~60%–70%
Margins expected to improve further with scale efficiencies in production and procurement.

Average Store-Level Monthly Revenue: S$1,000 – S$3,400
Velocity vs Comparable FMCG SKUs: 3× – 40× at the same freezer footprint

Repeat Purchase Rate (Estimated): 45% – 60%
Average Order Size (DTC): 15–25 units
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